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Lot 49: Bigg's Tobacco Enamel Advertising Sign

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Start price: £100

Estimated price: £200 - £400

Buyer's Premium: 16%

A rarely found enamel advertising sign for Bigg’s Tobacco featuring a yellow ground. The brand name BIGG’S is rendered in red serif capitals with a black drop shadow, set beneath the word SMOKE in black serif capitals. The product name TOBACCO appears in black sans-serif capitals above the slogan COOL. LASTING. SATISFYING. in smaller black sans-serif capitals. The sign is a single-sided panel constructed from enamel on steel.

30 inches by 40.5 inches.


Condition report:

A nice bright sign with vibrant colours. The yellow enamel face shows surface scuffing and minor scratches across the field (photo 1). Some areas of enamel loss and chipping are present along the perimeter edges, most notably to the top and right-hand sides (photos 2, 4). The mounting holes exhibit chipping with associated surface oxidation (photo 5).