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AP saleroom

Stuart S

Lot 34: Vintage Hudson's Soap Advertising Enamel Sign

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This auction ended on 12 February 2026.

Start price: £180

Estimated price: £300 - £500

Buyer's Premium: 16%

A vintage advertising sign promoting Hudson’s Soap, identified through market consensus as being constructed of porcelain enamel or painted metal. The sign features a multi-color design palette incorporating white, orange, black, and yellow text, framed by a green border. The central branding, HUDSONS SOAP, is rendered in large black lettering across a diagonal white field. Secondary yellow text reads POWERFUL and partially visible K AND SAFE. The design incorporates a vertical columnar logo marked P E & S on the left side and a small, stylized orange faucet or tap graphic on the lower right.