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AP saleroom

Stuart S

Lot 33: Vintage Hudson's Soap Enamel Advertising Sign

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This auction ended on 12 February 2026.

Start price: £180

Estimated price: £300 - £600

Buyer's Premium: 16%

A single vintage advertising sign promoting Hudson’s Soap, constructed of enamel on metal. The rectangular sign features a primary color palette of orange/red, white, black, and a yellow outer border. The central design element is a diagonal white banner bearing the bold black text “HUDSON’S SOAP.” The orange field contains secondary white text reading “FOR WASHING UP” (upper left) and “FOR WASHING CLOTHES” (lower left). A stylized black and white graphic, resembling a container or dispenser and featuring the vertical letters “Q A S,” is positioned on the far left edge. The sign is currently affixed to a wooden backing board.