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Lot 333: Wills's Woodbines Lithographed Tin Advertising Tray

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Start price: £4

Estimated price: £10 - £20

Buyer's Premium: 16%

A circular lithographed tin advertising tray for Wills’s Woodbines cigarettes. The face features a simulated wood grain ground with the brand name in large green and cream block lettering. Two depicted packets of Wild Woodbine cigarettes are centrally positioned, displaying detailed original packaging graphics including the brand slogans and address for W.D. & H.O. Wills, Bristol & London. The lower rim is printed with the line ISSUED BY THE IMPERIAL TOBACCO CO. (OF GREAT BRITAIN AND IRELAND) LIMITED. Centred above this text is a small circular maker’s emblem containing a stylized monogram over a rectangular cartouche printed 9975c. The reverse is finished in a plain black lacquer.

Diameter: 12 inches.


Condition report:

The tray shows signs of service wear consistent with age. There is significant paint loss and chipping around the raised outer rim, exposing the metal substrate with associated surface oxidation (photo 1). The central field exhibits scattered surface scratches, minor abrasions, and light crazing to the finish (photo 2). The reverse side shows extensive surface scratching and rubbing to the black coating (photo 3).