Lot 237: Champion Spark Plugs Advertising Sign by Millden Signs Limited
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A Champion Spark Plugs metal advertising sign featuring a split red and black ground. The design includes a central white bowtie-shaped panel containing the name Champion in black block lettering with a registered trademark symbol. To the left is a monochrome graphic of a spark plug with red Champion lettering on the insulator. The lower left of the bowtie section is marked 1AE 9. Printed along the bottom right edge is the mark Made in England by Millden Signs Limited. The sign is constructed from lightweight metal with several punched mounting holes.
24 1/2 inches x 9 1/2 inches.
Condition report:
A prominent diagonal rust stain runs from the top centre edge through the letters M and P (photo 1). The sign shows surface scuffing and scratches across the face and reverse (photo 5). There are two areas of adhesive tape residue to the top edge (photo 2). Oxidation and paint loss are visible to the edges, most notably at the bottom right corner (photo 4). Several punched mounting holes show minor deformation and rust (photo 3). The metal displays some warping, visible to the reverse (photo 5).
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