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Lot 141: Hancock's Advertising Sign

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Start price: £120

Estimated price: £250 - £500

Buyer's Premium: 16%

A rectangular advertising sign featuring a cream ground with dark green upper and lower borders. The top border is lettered SALUTATION INN in cream. The central field displays a graphic of a man in 19th-century attire with a yellow waistcoat and bowler hat, raising a glass of beer against a red circular ground. The words TRADE MARK are positioned below the figure. The lower section features the brand name HANCOCK’S in red serif lettering above the slogan the sign of HOSPITALITY in dark green.
36 inches by 45.5 inches.


Condition report:

Significant enamel loss and rusting is evident along the outer edges and corners (photos 1, 8, and 9). A circular chip is located in the top border affecting the letter U in SALUTATION (photo 7). The central field shows minor pitting and light staining. Rusting is present around the corner mounting holes. The reverse shows extensive surface rust (photo 10).