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AP saleroom No Reserve 2-Day Sale

AP saleroom No Reserve 2-Day Sale

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Lot 67: Michelin Enamel Advertising Sign

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This auction ended on 4 July 2026.

Start price: £100

Estimated price: £200 - £400

Buyer's Premium: 16%

Sold for: £400

A triangular motoring enamel advertising sign with a white ground and red border. The border features the word MICHELIN in white block lettering to all three sides. The central field is decorated with the Bibendum mascot in a running pose above the black slogan A BETTER WAY FORWARD. The reverse is finished in black and retains two horizontal mounting brackets.
24 x 21 inches.